Rutas Pangea participate in the European project Greenways Outdoor, whose objective is the creation and transnational promotion of the outdoor tourism product linked to the European Greenways and the improvement of the capacities of SMEs located in their surroundings. The purpose is for these companies to adapt their services to customer demands and be more competitive.
The project is being developed by 10 partners from five countries (Spain, Latvia, Portugal, Italy and Belgium), led by the European Greenways Association.
We took advantage of FITUR to hold a meeting between the partners and a technical day was also held organized by the FFE (Spanish Railways Foundation) and the European Greenways Association under the title “Greenways Outdoor: Greenways without borders or barriers” to promote and promote these European ecotourism itineraries.
You can check here the program Of the same. It was a long morning with many interventions that opened Ilona Lelonek Husting. Policy Officer. European Commission. Tourism, Emerging and Creative Industries, who accompanied us all morning and spoke to us about the possibilities of European financing for many of these projects.
Mercedes Munoz, Director of European Greenways Association (AEVV) and Coordinator of Greenways Outdoor, Carmen Aycart, Manager of Greenways and Environment (FFE extension) and Arantxa Hernandez, Head of Studies and Communication of Greenways and Environment (FFE), program managers Greenways and we, represented by Chus Blázquez, In representation of Rutas Pangea We talked about the methodology for the development of the tourism product: catalog of tourism products and catalog of tourism services around Greenways at European level.
We leave you the presentation that we used on the day.
Later Christoph Hendrich, product developer of the Vennbahn Greenway in Belgium, Jesus Freire from the European Cyclist Federation (ECF) and the European project Silver Cyclists, Maitena Ezkutari, General Director of Tourism of the Government of Navarra and Juan Soria, Manager of the Consortium of Greenway of the Murcia region They told us how to promote the offer of a tourism product across administrative borders (countries, regions, provinces or municipalities), continuity, accessibility and integration in long-distance itineraries, based on examples from Belgium, Navarra, Murcia and other European destinations.
Various interventions from other project partners closed the day. Greenways Outdoor on different Greenways with different degrees of development, Raitis Sijats from the Vidzemes Turisma Asociacija of Latvia, where various projects related to Greenways are underway, Maria Jimenez, Manager Vía Verde de la Sierra Foundation, one of the most beautiful Greenways in our country, Jose Carlos Almeida of the CIM-Viseu Dao Lafoes who told us about the Ecopista do Dao, an example of recovery of the Greenways in Portugal.
They finished the day Maria Camacho de Subbética Bikes Friends from the Subbética Greenway one of the long distance itineraries for the cycling better conditioned and Jordi Casas de Diversport with its Vías Verdes Marathons project, a brand new winner in the European Greenways Awards 2015.
A great opportunity to see first-hand what the panorama of the Greenways in Europe and how they are managing to create a tourism product around them. Many of the Greenways we talk about we have already traveled by bicycle in our bike holidays. Do you dare to enjoy them?
A abrazo.












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